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I installed the Minifini sport link and trailer hitch receptacle on my 2009 JCW. I hoot a bike rack into the receptacle, works great. Installed it myself. I would recommend it just a little pricey.
I just moved my Sport Link to my 2012 MCS. It has been on both of my previous MINIs. I use the Bike rack often and also have the first version of the Tow Link as pictured on MINI FINI's website.
It's not too difficult to install, but does require drilling a couple of holes in the rear bumper cover.
Raising this thread back from the dead.... Did you ever install this? I need to install a hitch on my 2012 Cooper Coupe S to tow a motorcycle. Anyone have suggestions?