From AdAge daily:
"MINI USA NAMES SEARCH CONSULTANT
Hasan & Co. to Lead Creative and Media-Planning Review
September 19, 2005

By Jean Halliday
DETROIT (AdAge.com) -- BMW's Mini USA said today it named Hasan & Co., of Raleigh, N.C., to oversee its creative and media-planning review."


from AdForum:


FOUNDER: Hasan Ramusevic, President
Throughout his career, Hasan has helped orchestrate hundreds of agency searches in virtually every category. He has developed a reputation as being one of the most knowledgeable and approachable consultants in his field, adding value to both advertisers and agencies along the way. COMPANY BACKGROUND:
Hasan + Co. was founded in 2001 and is headquartered in Raleigh, NC with soon-to-open offices in Atlanta. Affiliate partners are located in New York, Pittsburgh, and Washington, DC.

Services to advertisers include:

• Agency Searches (in the following disciplines):
  - Advertising
  - Direct Response
  - Public Relations
  - Media Services
  - Ethnic/Niche
  - Interactive
• Media Audits and Assessments
• Agency Consolidation and Unbundling
• Contract Analysis
• Brand Strategy Audit & Analysis

Services to advertising agencies include:

• Counsel on mergers, acquisitions, and strategic alliances
• Business planning and growth strategies

It'll be interesting to see what Hasan does.

 

From my read of this article they are only helping MINIUSA with it's selection process, they have not been designated as the new torch bearer.

 

What adverts of theirs would be well known to the public?

 

Hasan isn't an ad agency. They are helping MINI/BMW with the review process/agency search.

 

Ad agency consultants/headhunters then?

 

Yep.