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Latest MINI Re-sale value/depreciation/brand loyalty....

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Old Aug 22, 2018 | 08:24 AM
  #1  
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Eurothrasher
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Latest MINI Re-sale value/depreciation/brand loyalty....

What's up in the world of MINI Residual value lately.

A two year old ( going on 3) 2016 Fully Loaded ALL4 Clubman S with 40K miles being sold off lots for 20K ?
As the size of the car grew, so did the sticker price.

Seen many of my friends move onto other brands such as; BMW, Mercedes Benz and even Subaru.
Thier chief complaint, more bang for the buck with other brands selling fully loaded/better equipped cars at lower prices.

Has MINI finally overpriced themselves right out of the usual market buyer for sub-compact cars, especially with consideration of fuel prices now they also seem to be a hard sell ?
 
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Old Aug 22, 2018 | 05:15 PM
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Cars/suv’s are crap investments, general average for an SUV is maybe 50% after 3 years. Just looked up no. 2 and 3 premium compact SUV’s and they were 55% (a Lexus and Land Rover). A Honda Fit which was No. 1 sub compact car was 47% after 3 years. Best “investment” is getting one after a 3 year lease with low miles. I wouldn’t say a Countryman isn’t a good value if compared to the X1 or X2 but compared to a Honda CRV or Toyota Rav4 then no. I bought a Toyota Tacoma last year, No.1 resale of any vehicle according to Kelly Blue Book at around 70% at 3 years. Biggest problem is Mini should be highly discounted by dealers since the resale isn’t great but they keep inventory so low I’m not seeing great discounts reading the reviews on this site. Now adays its best to lease or buy and keep a long time to spread depreciation. If you buy and trade after 3-5 years you take a big hit.
 
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Old Aug 22, 2018 | 05:29 PM
  #3  
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I had no expectation that our used MINI would be the lowest cost transportation.

It is, however, a blast to drive!
 
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Old Aug 23, 2018 | 05:10 AM
  #4  
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The only people that make money from a car are car dealers.

Our "cute" little cars does not appeal to many and IMO is a major part of depreciation,
 
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Old Aug 24, 2018 | 06:36 AM
  #5  
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Originally Posted by BMW13
Cars/suv’s are crap investments, general average for an SUV is maybe 50% after 3 years. Just looked up no. 2 and 3 premium compact SUV’s and they were 55% (a Lexus and Land Rover). A Honda Fit which was No. 1 sub compact car was 47% after 3 years. Best “investment” is getting one after a 3 year lease with low miles. I wouldn’t say a Countryman isn’t a good value if compared to the X1 or X2 but compared to a Honda CRV or Toyota Rav4 then no. I bought a Toyota Tacoma last year, No.1 resale of any vehicle according to Kelly Blue Book at around 70% at 3 years. Biggest problem is Mini should be highly discounted by dealers since the resale isn’t great but they keep inventory so low I’m not seeing great discounts reading the reviews on this site. Now adays its best to lease or buy and keep a long time to spread depreciation. If you buy and trade after 3-5 years you take a big hit.
All very good points....cars can never be an investment to be sure. With new MINI car sales down as they have been for almost 12 months, maybe MINIUSA should re-think not having the 0% financing then, especially for a client(s) who in this case, has purchased and owned new, 8 or 9 MINI Coopers since 2002. He did send off a letter to corporate regarding his experience. While it was a positive one with dealer who worked the numbers feverishly for days, a deal was not cunsumated. I get a sense had there been financing "deals" from the manufacturer, he would have purchased another (#10) [new MINI. It has been two months since he dispatched that letter to MINI Corporate, crickets.... In the interim, this loyal MINI Brand Consumer is now with Subaru.

And to give a comparison on that. He sent a letter to Subaru regarding the climate control systems in their new cars. Seems contrary to what he was told at the time of the sale, there are no separate controls for USA cars anymore for pass / driver side. He received a phone call from their corporate office within days about the matter, spent some time on the phone over other concerns at their behest, and sent him a $500.00 check two days later for his time.

MINIUSA better get their act together, or could end up like FIAT.....hopefully not.
 
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